Converting Leads to Paying Customers
You can get all the leads in the world, but if you can't convert those leads into paying customers, then you’ve missed a key foundational element of successful businesses! The easier you make it for people to do business with you, the more they'll want to get the process started. In this workshop, you’ll learn how to turn a lead into a sale without being “salesy” using three key strategies:
- How to have a “leadership conversation” that influences others
- Creating an effective “drip campaign” to nurture prospects along the customer journey
- Using “downselling” to offer alternative options at a lower price point
This class is part 2 of a 5 part series, titled.... Profit Acceleration. (Who doesn't need that!) Classes do NOT need to be attended in order, but at some point we recommend that you do attend all 5.
Our guest speaker, Murray Johns, a business coach, strategist and owner of Grow My Own Business. It is Murray's passion to help other businesses g row in a healthy, sustainable way but most importantly move your business from surviving to thriving. Murray is a valuable member of the Castle Rock Chamber of Commerce.
Bring a friend who is not a Chamber member and get a PRIZE (please have them register)