Video is the Content King for 2020
Hubspot reported: (1) Video is projected to claim more than 80% of all web traffic by 2019; (2) Adding a video to marketing emails can boost click-through rates by 200-300%, and (3) Embedding videos in landing pages can increase conversion rates by 80%. Therefore, video is a critical element of a business?s content marketing strategy. In this workshop, learn the different types of videos an organization can create; why using video is vital to a business; and how to create a video without spending a fortune.
Dr. Post has taken her 30+ years of business design, system engineering, and information architecture and combined it into her role as a Certified Social Media Strategist and a Social Media Systems Engineer?.
As part of Dr. Post?s life mission, she knows every person is uniquely gifted and she hopes to help them use those gifts to make a lasting impact on our world. Dr. Post is passionate about helping businesses to start where they are, with what they have, and do what they can. Each request for social media help leads Dr. Post on a journey to find what a business already has in place, analyze how they are using it, learn where they want to go, and then provide simple strategies and solutions for their long-term business and social media success.
Dr. Post offers teaching, training, coaching, consulting, and speaking on subjects as diverse as social media, leadership, generations in the workplace, and technology in education. Dr. Post is Founder/CEO of The Post Institute: Center for Life-Long Learning. She is an award-winning Teacher, Leader, Speaker, and a Fellow of the Beta Phi Scholarly Society at Exeter College, University of Oxford, England. Dr. Post has been a 3-time guest on The Networking Diva Hour and has appeared on Colorado?s Best Morning Show.
Dr. Michelle Post, SMS, SMSE?