Social Media Marketing
Social Media Marketing is an affordable and impactful way to let people know about your products, services and culture — but only if it's done properly. It doesn't just entertain and educate, it draws others into your business, allowing them to emotionally connect with you, thereby giving them a reason to spend their money with you. Don't let this avenue of marketing go untapped, and don't let it intimidate you. Learn the basics of a business social media account and start getting the word out!
What you will learn:
• All the specs on running a business account, linking accounts, the importance of content, growing your audience, and more.
• Management tips for your pages — don't just build it and forget it.
• How to use algorithms to your advantage.
• Effectively running an ad campaign.
Guest Speaker: Tiffany White, owner of Plus5Consulting, has been in the marketing industry for decades, and specializes in taking full advantage of social media to promote small businesses. Tiffany is incredibly knowledgeable about Castle Rock, the business climate and a friend and supporter of the Castle Rock Chamber of Commerce.
Bring a friend who is not a Chamber member and get a PRIZE (please have them register)