Date and Time
Thursday Jan 13, 2022
11:30 AM - 12:30 PM MST
Location
Castle Rock Chamber of Commerce
420 Jerry St
Castle Rock, CO 80104
Fees/Admission
Free to all. This workshop is open to the public. Chamber membership is not a requirement.
Contact Information
Jim Thiessen
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Description
More Leads (Workshop topic for January 13)
Leads are the fuel for any business—the first point in the sales process. A business with an effective lead-generation process will dramatically increase its probability of success. But here’s the key to lead generation success – you MUST enter the conversation taking place in the head of your prospect. In this workshop, you'll discover how to generate all the leads you can handle by learning three key strategies:
- Defining and communicating your “Market Dominating Message”
- Understanding the “Buyer’s Journey” and how to help buyers progress along this journey
- How to build a referral stream using the “event chain” in your industry